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The Complete Manual of Typography

The Complete Manual of Typography

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Author: Jim Felici
Publisher: Adobe Press
Category: Book

List Price: $50.00
Buy New: $29.37
You Save: $20.63 (41%)



New (25) Used (17) from $26.66

Avg. Customer Rating: 4.5 out of 5 stars 13 reviews
Sales Rank: 26884

Media: Paperback
Number Of Items: 1
Pages: 384
Shipping Weight (lbs): 1.7
Dimensions (in): 9.9 x 8 x 0.7

ISBN: 0321127307
Dewey Decimal Number: 686.224
UPC: 076092019848
EAN: 9780321127303
ASIN: 0321127307

Publication Date: October 6, 2002
Availability: Usually ships in 1-2 business days
Condition: Absolutely Brand New & In Stock. 100% 30-Day Money Back. Direct from our warehouse. Ships by USPS. 1+ million customers served-In business since 1986. Happy Customers is Our #1 Goal. Toll Free Support

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Editorial Reviews:

Product Description

Testimonials
"The ultimate typographic tool: a concise, beautiful book that pulls together everything you need to produce great typography."
--Frank Romano, RIT School of Print Media

"Clear and elegant...There's no better or more useful introduction to the whole craft of typography."
--Roger Black, Danilo Black, Inc.

"All you've always wanted to know about type and typography but never dared to ask. Jim Felici brings together a vast amount of knowledge in this book. Must-have!"
--Erik Spiekermann, author, Stop Stealing Sheep (and Find Out How Type Works)

This book is about how type should look and how to make it look that way; in other words, how to set type like a professional. It releases the craft knowledge that used to reside almost exclusively in the heads of people working in type shops. The shops are gone, the technologies have changed, but the goal remains the same. This book explains in very practical terms how to use today's computerized tools to achieve that secret of good design: well-set type.

Beautifully designed and richly illustrated, The Complete Manual of Typography is an essential reference for anyone who works with type. Designers, print production professionals, and corporate communications managers can go straight to the index to find focused answers to specific questions, while educators and students can read it as a textbook from cover to cover. You'll find:

  • History, basic concepts, and anatomy of good typography, concisely presented and indexed for quick reference by busy professionals.
  • Straight-ahead instructions for how to manage fonts, handle corrupted or missing fonts, and find the characters you need.
  • Clear, useful explanations of what makes good type good (and bad type bad) .
  • Detailed guidance on controlling the fundamentals of type, including measure, point size, leading, kerning, and hyphenation and justification.
  • Practical advice on how to fix and avoid composition problems such as loose lines, bad rags, widows and orphans.
  • Hard-to-find rules for managing indents and alignments, skews, wraps, expert-set characters, and tables.
  • Scores of workarounds that show how to wring good type out of uncooperative word-processing and layout programs.




Customer Reviews:   Read 8 more reviews...

5 out of 5 stars Wish there were a 6-star choice :)   May 23, 2007
 1 out of 1 found this review helpful

Choose this one!! Yes, this was a textbook for my typography class, but I see it more as a book recommendation from a friend because it is absolutely something I would pleasure-read for myself. In fact, I am going to read the chapters my teacher skipped, just because the topic is so fascinating and Felici presents it in such an appetizing way. This is by far the best textbook I have had this year, and I highly recommend it to even a casual user of design software. It is a quick read, and you can easily select just the chapter that applies to you (although I would bet once you read the chapter you won't be able to stop yourself from reading the rest). He clearly presents the aesthetic principles of type and design, as well as simple ways to achieve those goals without being a programmer or design wizard. Even a brief exposure to this material will make a noticable difference in the quality of your work. I am very impressed, and hope to see more from this author in the future! Choose this one!!


5 out of 5 stars Good Book   March 28, 2006
 2 out of 8 found this review helpful

I found this to be a really good book. It covers everything you need to know about typography. From the basics and generalized topics, to the nitty gritty. So if you are looking to have a better undertanding of typography, I highly recommend this book.


5 out of 5 stars Covers past history, letter architecture and future computer typesetting   September 9, 2005
 20 out of 22 found this review helpful

I am only half way through this book (so much in it I have to take it a few pages at a time). The history of type is covered (and should be read to learn vocabulary...but has a great glossary if you just want to learn terms in other sections as you go along...21 pages of glossary.)

Seems like 1/4 of the book is history and the architecture of font AND typeface (yes...the book is so in depth it tells the difference between the two). The final 3/4 is on typesetting good and bad, how to do it with various computer programs (though no program is emphasized as each program will be good at one thing and bad at another and he wants to keep it as generic as possible so you can apply equally). It is written in a fairly straightforward language and you only have to scratch your head a couple of times (Plenty of Visual Examples are included). In fact, seeing how they do typesetting of this review is already causing some agrivation now that I know just a few things to look for. .

As I read in a magazine I use for graphic design...the best advice a graphical designer for what to have a great knowledge of is Typography. Even if your desing work is middle of the road your typography will give it a more cohessive look and feel and is probably the top number one thing to master...and I am beginning to agree. The book is set up to be used as either a reference guide or a textbook...your choice. I recomend this book as your first choice. Another book is "Logo, Font and Lettering Bible" by Cabaraga...if you are into designing, letters, logos and symbols.



5 out of 5 stars Very good   June 17, 2005
 9 out of 10 found this review helpful

Although I'm not an expert and therefore cannot comment on whether this really is a complete manual, I can say that the book is very good. It's full of helpful examples (nicely placed in the margins) that help the reader develop good typographical intuitions. It is extremely accessible, even for a non-specialist, and from all that I can tell, it is quite comprehensive.


5 out of 5 stars As good as it gets!   April 27, 2005
 17 out of 17 found this review helpful

This book belongs in the pantheon of well written, well presented expertise. If you liked Bringhurst's gem of a book, add this one to your library. The organization, writing and examples are exemplary. Felici's sense of humor is a treat. His sense of fit a balm to the weary.

If you are type & text junkie this will soothe your jones. If you care about type this will make it clearer. Even if you are an oldster with plenty of practice this book will add something to your arsenal. At the very least you will find how to explain all that H&J arcania more clearly to others.

And, as a last thought, I appreciate the restraint in the design of the book. It serves the subject well.



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