Impact: How to Get Noticed, Motivate Millions, and Make a Difference in a Noisy World | 
 enlarge | Author: Ken Mcarthur
Publisher: Career Press
Category: Book
List Price: $24.99
Buy New: $11.44
You Save: $13.55 (54%)
New (32) Used (3) from $11.44
Avg. Customer Rating:  11 reviews
Sales Rank: 26012
Media: Hardcover
Edition: 0
Number Of Items: 1
Pages: 256
Shipping Weight (lbs): 1.3
Dimensions (in): 9.1 x 6 x 1
ISBN: 1564149978
Dewey Decimal Number: 658.409
EAN: 9781564149978
ASIN: 1564149978
Publication Date: May 1, 2008
Availability: Usually ships in 1-2 business days
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Book Description
How can one ordinary person make a difference in this noisy world?
Some people spread a simple message that is so compelling that their voice is not solo for long. People rally around their message and spread it like wildfire.
Impact reveals the key strategies used by some of the most influential people in the world. These people create measurable and undeniable impact on millions of people. The stories of these people and ordinary people alike, illustrate vital strategies that enable you to create your own legacy.
How does one person touch millions of lives and have an impact on the way people think and act? Many people dream of having that kind of effect on others' lives, but few know how to accomplish it.
If you want to make a real difference in peoples' lives:
* Your ideas, products, and services must be noticed.
* The news must be spread quickly.
* Your projects must be sustainable over time.
Impact will delve into stories of ordinary people who have left their marks on the world. You will discover very select and simple actions you can begin implementing today to ensure impact on a massive level. You'll learn how to:
* Get noticed in a world that doesn't want to listen to you.
* Find your audience and make them your advocates.
* Motivate millions to action.
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| Customer Reviews: Read 6 more reviews...
 A Summary of Online Marketing Tactics June 17, 2008
1 out of 3 found this review helpful
The promise of this book was to help anyone to make an impact in an already crowded marketplace. The author is sincere and writes in a warm and friendly manner. The direction of the book is almost exclusively toward online marketing.
Having studied online marketing through email subscriptions and paid mentoring, I found little in this book that I was not already familiar with. There is a lot of attention paid to joint venture partnering, but it seems geared toward those who are already fairly successful marketers. Making the leap from newcomer to one who might seriously be considered by these top-level marketers is one that I thought should have been given more attention, given the purpose of the book. Many names were mentioned of people the author has partnered with that I do not believe would be accessible to most marketers.
I liked his advice to keep marketing concepts simple, but again, that is not new. The book contains some good inspriational stories and snapshots, and I found these to be the most interesting parts of the book.
This may be a good book for the newcomer to online marketing techniques in becoming more informed, but the newcomer will be left with many unanswered questions as to the implementation of its ideas.
Moonstone Star White is the author of High Way from Hell: Using Emotion to Fan the Fire of Enlightenment.
Comments on Impact June 13, 2008
1 out of 1 found this review helpful
The world of Internet marketing for the individual has nailed my interest as at least an avocation. For one who comes to the field with no real background, aside from being in IT, generally, there is the immense challenge of picking a course of action to try to move ahead. After testing the waters of various alternatives, one may come to the conclusion that there is a lot of stuff out there to learn from of varying quality, but relatively few that can paint a rather comprehensive and seemingly level-headed picture of the subject matter. From the larger view, it can be easier to make wiser choices on how and what parts of the activity that you want to emphasize. It seems to me that Impact is an immanently readable and informative road map of the topics that seem to pop up over and over again as one's exploration continues.
Inspirational, Information-Packed and Warm June 11, 2008
1 out of 2 found this review helpful
As a fellow author, Ken teased me about a month ago with one chapter from his new book, Impact: How to Get Noticed, Motivate Millions, and Make a Difference in a Noisy World. It about drove me nuts waiting for the book to come out so I could finish it.
That's the way this book flows. Ken pulls you in easily with his warm sincere desire to help others and fascinating stories that connect perfectly to his message...then he forces you to really look at yourself and your place in the world. All this while he shows you exactly how to literally take control of whatever it is you desire, bring it about, and impact the world in a positive way.
That's a heck of a lot to pack into any normal-sized book. But that's just the way Ken does things. You can't go wrong getting this book for yourself. You'll have an immediate impact on the world if you get several and make sure your friends and family have a copy, too.
The Book Itself Moves Energy!!! June 2, 2008
1 out of 2 found this review helpful
Ever pick up a book and just from the feel of it know that it is THAT GOOD? Buy a copy now and use it. Drop everything else that you are doing! Have your friends buy copies and use them. I am not even done with it and it has already made a healthy difference in our lives. Celebrate and share with this wonderful book. We are the change that we seek. And there is nothing out there to stop us: Political and corporate corruption, warring nations, pollution, terrorism, the economy... are all realities and simply no longer excuses.
www.stephenmichaelhawley.name
This BOOK will make a difference in this noisy world! June 1, 2008
1 out of 2 found this review helpful
There are a lot of self-help/empowering books out there. And there should be. Ordinary people need to know that they are quite capable of extraordinary things. (And it's actually pretty easy!)
Different people will react differently to a given message, usually, but I can tell you this: Ken MacArthur's brilliant AND reachable writings in his new book, 'Impact...' will truly have a profound 'impact' on anyone who picks it up. There is a down-home, comfortable feel to the writing style, and certainly an inspiring wealth of information for anyone who wants to believe they CAN make a difference. This book is a call to action. It is a call to believe. It is also a collection of real-life examples of ordinary people doing- you guessed it- extraordinary things. Everyone wants to make a difference in the world. Let this extraordinary author show you some amazing strategies used by some of the world's most successful people- and some very ordinary people. Then go create your OWN impact!
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